As the second most popular search engine in the world and with over 2 billion monthly active users, YouTube has immense potential as a platform for agencies looking to scale their business. However, many have yet to fully harness the power of YouTube.

In this virtual panel, we’ll be joined by a group of experts who have successfully utilized YouTube to scale their businesses. They’ll share their insights and strategies for using YouTube effectively and discuss whether it is an underused resource for scaling agencies.

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Paul Charlton, WP Tuts | Imran Siddiq, Web Squadron | Jeffery Dalrymple, LytBox | Jamie Marsland, PootlePress | Kori Ashton, Press Happi

Join Vito, Stephanie, Andrew, James, Josepha, Soeren, Michelle and Rob as they recap day 2 of the Atarim Web Agency Summit!

In an ever-evolving industry, agencies often prioritize technical expertise and tools over their most valuable asset – their people. This one-sided focus hinders true success and growth, leaving untapped potential on the table.

By neglecting to prioritize people and their well-being, agencies risk stagnation, high turnover, and a lack of innovation. The consequences of ignoring the human element can be detrimental to an agency’s reputation and bottom line.

In this talk, I will invite attendees to redefine success by embracing a people-first culture. I will share practical strategies for creating an inclusive work environment, establishing a team charter, and fostering continuous improvement. Attendees will learn how prioritizing people can transform their agency, unlocking its full potential and setting the stage for sustainable growth.

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James Giroux: Founder, TeamWP

We have a mouthwatering selection of leading experts here to talk on our panel about how the expansion of WordPress is affecting the wider technology landscape and what effect that has on web design agencies.

These industry leaders will explore how WordPress has transformed from what you could call a simple CMS to a digital powerhouse, disrupting the tech industry and creating new opportunities. Topics include WordPress’s impact on web development, digital marketing, accessibility, and more.

Join us to gain insights into the latest advancements in the WordPress ecosystem and strategies for staying ahead in the ever-evolving digital landscape.

Our outstanding selection of panelists includes:

Josepha Chomphosy, Executive Director at WordPress
Greg Karelitz, Director of Platform Partnerships at Hubspot
Lukas Hertig, Senior Vice President Business & Corporate Development at WebPros
Soeren von Varchmin, Chairman of the Advisory Board at CloudFest
Maja Loncar, Field Marketing & Community Manager EMEA at GoDaddy
Remkus Devries, Truer Than North (Co-Founder and Organizer of WordCamp Europe and Netherlands)
Alain Schlesser, Director of Technology at XWP
Andrey Lipattsev, Partner Development Manager at Google

Running an agency can be tough. Finding, hiring and retaining rockstar team members can be even more difficult. In this practical session, Johnny will unpack his process for finding, vetting and hiring quality team members overseas and how they have successfully built a strong team culture in their agency.

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Building an engaged community around your web design agency can be an effective way to attract new clients, generate referrals, and establish yourself as an authority in your industry. But how, exactly, do you go about building a community, and what are the most effective strategies for doing so?

In this virtual panel, we’ll be joined by a group of experienced agency owners and business founders who have successfully built communities around their agencies. They’ll share their insights and strategies for building a community that can help grow your web design agency, and at the end of the session you’ll have the opportunity to ask your burning questions!

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Rob Cairns, Stunning Digital Marketing | Davinder Singh, WP Weekly Newsletter | Courtney Robertson, GoDaddy | Sima Parekh, 48in48 | Lee Jackson, Agency Trailblazer Podcast | Francisco Opazo, Led by Community | Sally Wadhwa, Dandelion Fuse Digital

In the era of increasing concerns about user privacy and data protection, the digital landscape has undergone significant changes. My talk “Who Stole My Cookie?” delves into the evolving world of cookie-less analytics and the impact of the General Data Protection Regulation (GDPR) on online tracking.

We will explore how businesses can adapt to these changes and develop innovative strategies to collect meaningful insights without infringing on user privacy. As the traditional methods of tracking user behavior through cookies become obsolete, it’s time to embrace new approaches that ensure compliance with GDPR while empowering businesses to make data-driven decisions for optimizing their digital marketing efforts.

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Many professionals struggle to acquire new clients on LinkedIn due to various challenges. One common issue is a poorly optimised profile that fails to showcase their expertise and personality. Another challenge is finding the right content to share with their network and target audience. Engaging with their network and establishing authority within their industry can also be difficult. I’ll show you methods of boosting your profile, sharing tips of connecting and networking, and how to balance time between your business and social media. Almost 50% of our business clients come from LinkedIn; this is how and why.

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You’ve heard the term “CDN” for years and maybe even this new term “edge” or “Cloudflare Enterprise”… but do you really know what it all means and how crucial it is for you and your customers?

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Ben Gabler: CEO at Rocket.net

In technology, and specifically WordPress, there are several certificate training courses a person can take to learn the basic knowledge they need to be successful.

But how do we translate that into the workforce? When someone states they are a developer what does that actually mean? Does this person have baseline skills or 10+ years of experience?

Establishing credentials in the WordPress space not only affirms a baseline of knowledge and education, but also gives standardized meaning to the words we use, such as “designer” and “developer.”

In this session I will talk about the importance of credentials in the WordPress workforce, the primary differences between certificates and credentials, how individuals can use credentials to find employment, and how employers can use credentials to ensure their teams are well-prepared to meet the needs of the organization.

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Talisha Lewallen: Founder and President, CertifyWP Foundation and WPConnects

Are you an agency or freelancer struggling to keep up with the demands of client requests and project deadlines? Through this session learn how to gain back control of your business with our visual collaboration and workflow management platform. Vito will show you how to reduce up to 80% of the time it takes to do any type of website project work and increase your project profitability. He’ll also provide insight into how our platform has helped over 12,000 teams leverage our platform power and collaborate with over 1.2 million clients. Add to your calendar now and learn how to make collaborating with clients easy, dare we say, fun.

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This year participants from CloudFest, the world’s largest cloud industry event, took part in a global market research survey, illuminating the broad perspectives of the world’s top internet infrastructure providers, on the strengths and weaknesses, opportunities and core challenges of the Cloud in 2023.

Trust and security are top concerns—for agencies as well, since your customers don’t understand the inner workings of the services you connect them with. By illuminating the insights of industry-leading service providers, this session will help web agencies refine their product offerings, drive more business and form more powerful partnerships as you help build the framework of the future.

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The world of WordPress has seen significant changes in recent years, with a number of important acquisitions by industry giants. This panel discussion brings together industry experts to discuss the impact of these acquisitions on the future of WordPress and what it means for web design agencies.

The panel will delve into the potential implications of these acquisitions on WordPress development, community, ecosystem, and market dynamics. Panelists will share insights on how businesses can adapt and thrive in the evolving landscape, including potential opportunities and challenges that may arise.

The panel will also explore strategies that design agencies can utilize to stay informed, make informed decisions, and leverage the changing landscape to drive growth and success with WordPress. Join us for a thought-provoking discussion on the future of WordPress in light of industry acquisitions and how it may impact your business.

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Marieke van de Rakt, Yoast | Devin Walker, GiveWP | Miriam Schwab, Strattic/Elementor | Saad Iqbal, WP Experts | Cory Miller, Post Status | Heather Wilde, theDifference | Vito Peleg, Atarim

Are you currently struggling with projects targeting multilingual markets? Join us for a webinar hosted by Weglot, featuring Buro86, a leading web development agency based in Belgium. Discover how to unlock success with multilingual projects as Buro86 shares their tips and insights.

From website and webshops development to SEO and email marketing, learn how Buro86 navigates the challenges of supporting their clients in a multilingual context and helps their clients thrive in global markets.

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Thibaud Guerin from Weglot & Dries Van Liefde from Buro86:

Agency Partnerships Manager at Weglot; Business Manager at Buro86

In this session, we’ll review some of the most exciting features of FSE, the existing shortcomings, and the enhancements coming in version 6.0. WordPress is a diverse community that includes everyone from DIY builders to agencies with hundreds of clients.

While FSE may not currently be for everyone, the potential is truly incredible. It’s time to get serious about FSE.

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Nick Diego & Brian Gardner: Developer Advocate & Principal Developer Advocate, WP Engine

Nick Diego is a Developer Advocate at WP Engine and has been working with WordPress for over a decade. Passionate about the Gutenberg project and “modern” WordPress development, he splits his time between creating educational content, building experimental plugins and themes, and contributing to WordPress Core.

As a co-host of the Women in WP podcast, I’ve been fortunate to have made the world a much smaller place by interviewing over 100 women from 20 different countries over the past three years. Especially during the pandemic, getting to share our respective stories of being in lock down has helped us all feel not so alone.

In this talk, I will share with you how much the women of WordPress make a difference to both their local communities and the WordPress project, including interviews with 8 of the 46 women on the all woman WordPress 5.6 Release Squad.

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Angela Bowman: Owner, Ask WP Girl & WordPress Developer

I am a WordPress developer living at the foot of the Rocky Mountains in Boulder, Colorado. When I’m not slaving over websites, I raise backyard chickens and make art. I also co-host the Women in WP podcast and have spoken at a few WordCamps including doing the keynote for Denver WordCamp in 2018.

I’ll be sharing WordPress security statistics from 2021, compare them with 2020, and discuss how the latest trends affect web agencies & hosting companies.

Years of working with digital agencies and web hosting companies have shown us how providing website maintenance plans is one of the best ways of generating recurring revenue and making the customers trust you with their online presence.

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Oliver Sild: Founder & CEO of Patchstack

Oliver Sild is the founder of Patchstack, a company known for bringing together the security community to protect the WordPress ecosystem from plugin vulnerabilities.

It’s about time that I answered a question that I’ve been asked a lot about How to Get Clients. The methods that I reveal here are FREE and easy to implement. They can also be applied to any industry – and not just Web Design Clients.

I discuss low income models using Fiverr and Upwork to gain reviews, and how to scale up with better proposals, pricing ladders and pricing strategies to reach your dream benchmark.

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Robert Cairns: Owner, The SDM Show Podcast

Rob Cairns started The SDM Show Podcast in 2019 to share his thoughts on the Digital World with his listeners. He runs Digital Marketing Agency in Toronto Canada that focuses on WordPress Security, WordPress Design and Email Marketing.

Since the invention of social media platforms, companies have been trying to utilize them to keep in touch with their customers and promote their businesses. Many small agencies struggle to grow their social media following and get leads from these platforms. There are a lot of mistakes companies make which prevent them from growing and utilizing social media as a growth powerhouse.

At Clio, we get thousands of visitors to our website every month from our social media platforms and get half a dozen leads through instant messages. In this session, I will give you some tips on how to use social media to grow your audience, and get new leads and customers.

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Nat Miletic: Founder, Clio Websites

Lance Robbins has spent the last 13 years in people and operations focused roles. He’s an outspoken remote work advocate and excels at dad jokes. You can find Lance featured in Harvard Business Review, Forbes, or writing for the blog at XWP where he led the growth of the team from 25 to 100+ over the past two years.

Managed hosting has been declared obsolete and no longer relevant many times over the years. And yet, a support phone number when you have an “Oh Crap!!!” moment still seems like a great idea. In this discussion we’ll cover:

– What is managed hosting?
– The various flavors of managed hosting and when those flavors taste best.
– How to know if you’re too big, too small, or just right for managed hosting.

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Josh Ward: Director of Sales and Marketing , Nexcess

I spent the first decade of my career going from IT Manager to Sys Admin to IT Consultant before finally landing in a Sales role at a Marketing company. Then in 2011 I became the Director of Sales and Marketing growing a three headed web hosting monster.

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Tatiana Chamorro: Co-Founder and VP, Hite Creative

Tatiana’s passion is in marketing and design, focusing on ROI-driven strategies and creating a balance between functionality and aesthetics. In 2020, she started a digital marketing agency mid-pandemic. In 6 months, she had scaled her agency to 6 figures.

As an Agencies Partnerships Manager at Weglot, I’m very happy to invite Bojidar Valchovski from our great Agency Partner: Devrix.

He’ll share with you his knowledge and experience on how they approach and build powerful websites to make their customers successful across the borders.

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Thibaud Guérin & Bojidar Valchovski: Agencies Partnerships Manager, WEGLOT

His daily work at Weglot consists in accompanying web agencies and freelancers with their clients’ multilingual projects to provide the nicest and most powerful websites. This French guy used to work, himself, for a web agency in Montreal.

Full Site Editing (FSE) is new but still in its infancy.

The next two years will change everything you know about being a WordPress developer/agency – learn to adapt, the consequences are huge. Learn:

1. “No code” analogies from the past that mimic today
2. What are the warning signs for your business
3. Plan for FSE success

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Robert Jacobi: Director, WordPress

Robert Jacobi ran 3.5% of the internet and today leads the WordPress business unit at Cloudways, a multi-cloud managed application as a service platform that lets users choose where they want their website to be hosted from a variety of options.

Running an agency solo can come with it’s fair share of difficulties.

In this session, Rosie will share her secrets to growing a one woman agency within a focused niche and how thrive your business through learning, collaborating and pivoting your services and offers to suit your customer base.

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Rosie Robinson: Founder, WUF Design

Rosie Robinson runs WUF design, making awesome websites for pet businesses. Rosie has been working within the pet industry for over 16 years now. She built two six-figure dog walking businesses and then transitioned to website design full time.

Maddy Osman shares battle-tested lessons learned for creating consistent, high-quality content at scale. Developing a proprietary style guide that bridges the gap between what humans want to read and how robots process information is what made it possible to scale The Blogsmith to a team of 25+.

If your team hasn’t yet established baseline style rules, you won’t want to miss this actionable session.

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Maddy Osman: The Blogsmith

Maddy Osman operates The Blogsmith, an SEO content agency for B2B tech companies that works with clients like HubSpot, Automattic, and Sprout Social. Maddy’s background in WordPress web design contributes to a well-rounded understanding of SEO and how to connect brands with their target audiences online.

Providing clear, responsive, and friendly support is hard. Providing clear, responsive, friendly support for a free product on a public forum is even harder!

In this talk, we’ll walk through tips, tricks, and workflows to help you provide high-quality support on the WordPress.org forums for plugins, themes, and general WordPress questions.

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David Mainayar: Co-Founder at PeachPay

Co-Founder at PeachPay and with a background in economics, David has been obsessed with WooCommerce ever since he discovered its transformational potential for the entrepreneurial underdog.

It’s about time that I answered a question that I’ve been asked a lot about How to Get Clients. The methods that I reveal here are FREE and easy to implement. They can also be applied to any industry – and not just Web Design Clients.

I discuss low income models using Fiverr and Upwork to gain reviews, and how to scale up with better proposals, pricing ladders and pricing strategies to reach your dream benchmark.

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Imran Siddiq: Director, Web Squadron

I help small businesses and agencies launch, grow and scale their businesses with proven advice and results-focused WordPress plugins.

With the talent market being under immense pressure, and the demand for technology solutions soaring, service companies have to find innovative ways to compete for the people who will create the solutions for their clients.

This talk will explore why traditional avenues of recruiting are failing and what the next generation of job seekers view as key differentiators in deciding where their next role will be. Culture is king and content is the town crier. The open-source nature of the WordPress community could be the key to unlocking a competitive advantage in the global talent market.

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Lance Robbins: Team Growth, XWP

Lance Robbins has spent the last 13 years in people and operations focused roles. He’s an outspoken remote work advocate and excels at dad jokes. You can find Lance featured in Harvard Business Review, Forbes, or writing for the blog at XWP where he led the growth of the team from 25 to 100+ over the past two years.

Are you hoping to enjoy more flexibility and freedom that comes with living a location-independent lifestyle, building a profitable online business, making the most of the places you dream to be, and having the opportunity to do what feeds your soul?

Most people dream of having a business that goes where they go, but they don’t know how to make it happen. Here’s the FAST way to build a portable business – Foundations, Automations, Systemized, Travel-Ready.

Lee Drozak will share her most important lessons learned while living on the road and running a successful WordPress-based business. She’ll draw on her 30+ years of working remotely and tiny house/RV living.

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Lee Drozak: Agency Consultant

Lee Drozak is a digital nomad experiencing flexibility and freedom. She’s also a Website Marketing Fixer for Solo Agencies and Service-based entrepreneurs, helping them build a profitable portable business that meets them where you are! Drawing on my years of experience in website design and marketing while living remotely gives Lee the perfect perspective to help you grow your location-independent business.

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Anne-Mieke Bovelett: Accessibility & Possibility Advocate

Anne-Mieke Bovelett runs an internationally focused web agency in Düsseldorf (Germany). She’s a passionate accessibility advocate. One of her favourite things in life is teaching web designers how to convert an inaccessible design to accessible profitable design, torching all myths around accessibility..

Websites have a job to do – whether they’re powering a brand of five employees or an enterprise of ten thousand. Sites need to be fast, secure and scalable. They need to convert visitors into leads and leads into customers.

They need to connect to the wealth of other tools and software your clients are using. In short, a website doesn’t end with the website. Miriam Schwab from Strattic and Greg Karelitz from HubSpot discuss frequent challenges facing agencies and the power of static hosting and cloud-based CRM to set your clients (and you) up for success.

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Greg Karelitz & Miriam Schwab: Director of Partnerships, HubSpot & Co-Founder, Strattic

After years of dealing with the ongoing struggle of keeping client sites secure and performant at her agency, Miriam realized that these issues could be solved in a radical way by converting the sites to a static, Jamstack architecture, and founded Strattic – an end-to-end static hosting solution for WordPress websites. Greg is the Director of Platform Partnerships at HubSpot and works with 1,000+ software companies to help them build high-quality integrations with HubSpot.

After nearly a decade in Managed WordPress, GoDaddy has had quite the ride. In this session, we’ll share the history of our experience – good and bad, what we’ve learned and the investments we’ve made as we look to the future.

We’ll also share where we see the future of Managed WordPress heading and the role GoDaddy is excited to play.

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Lax Mariappan: Backend Engineer, WebDevStudios

Lax Mariappan is a Backend Engineer at the WordPress agency WebDevStudios. Lax enjoys fixing bugs, maintaining and migrating websites for enterprise clients.

Everybody tells you to test, but nobody tells you WHAT to test and HOW to test it — and you feel like you’re just throwing money out there… Try an Engineering Approach to Marketing.

It all starts with one simple “High Impact” Test that lays the foundation for massive, big wins. It gives you a simple method to take the guesswork out of your marketing…

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Erin Athene: Co-Founder and CEO Mint C.R.O.

Erin Athene co-founded her first $20 million tech company in 17 months, and is now the co-founder of Mint C.R.O.,™ providing an Engineering Approach to Marketing.™ Her mission is to empower business owners and marketers to take control of their customer acquisition and revenue, using a Proven Growth Formula.

Learn how to build a website that reflects the client’s brand with Roberta Morris, a Brand and Design leader with 20+ years of experience. A website doesn’t just convey information, it needs to stand out. We’ll break down how a strong brand can be used as a differentiator in a sea of sameness.

💡We have a common structure for building websites that emphasizes function for our users, but as designers we need to bridge function and feeling. How do people feel when they visit a website? We’ll walk through the elements of brand that make websites unique, approachable, and meaningful.

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Roberta Morris: Creative Director

Roberta Morris (‘Berta) is a Creative Director who helps organizations brand and promote their products in a consistent and thoughtful way. She finds that the best branding happens when clients feel heard throughout the creative process.

Providing clear, responsive, and friendly support is hard. Providing clear, responsive, friendly support for a free product on a public forum is even harder!

In this talk, we’ll walk through tips, tricks, and workflows to help you provide high-quality support on the WordPress.org forums for plugins, themes, and general WordPress questions.

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Bethany Chobanian Lang: Support Lead, 10up (Contracted To Google)

Bethany Chobanian Lang has spent the last seven years working with WordPress as a project manager, developer, trainer, and in technical support. They are currently a Support Lead at 10up, contracted to Google to manage support for two plugins, Site Kit and Web Stories.

ou are never just building a website – so stop getting paid like you are.

In this session, we will dig into the nuts & bolts of creating a magical client experience that unlocks the ability to successfully increase your prices. We will touch on value-based pricing, simplifying your pre-client journey, designing a more streamlined process, and the mindset around undercharging in the first place.

You will walk away feeling uplifted and encouraged to review your own client experience and pricing. There is no “one-size-fits-all” solution, but rather we will discuss how you can create a higher-level client experience that aligns with YOUR business. If you are tired of feeling overworked and underpaid, you will want to attend this session.

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Sam Munoz & Karyn Paige: Founders, Making Website Magic

Sam Munoz & Karyn Paige are the dynamic team behind Making Website Magic, a brand focused on uplifting and empowering women web designers and developers. As Compassionate Disruptors, they consciously interrupt and release conventional practices if they are rooted in harm, center humanity, and inspire new paradigms for the women they serve.

Gutenberg has tremendously grown since it launched in 2018, but many still remain apprehensive despite it being argued as the future of WordPress.

In this talk, users will see first-hand a brand new perspective on how Gutenberg with Stackable can speed up and improve the overall design process when building client websites. Its speedy performance creates an efficient workflow and allows web agencies to cater to even more clients than ever before.

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Benjamin Intal: Founder & Lead Developer of Stackable

Entrepreneur, Attorney, WordPress Strategist & Marketing Automation Expert

Your client may not be on an upcoming episode of Shark Tank, but that doesn’t mean you don’t need to prepare for a surge in traffic to their site. Tom Fanelli, the CEO of Convesio will explain a proven process for ensuring success when preparing for a high traffic web event.

From planning to the most critical part, load testing, to handling issues the day of the event, you will get the blueprint to making sure your client’s event is a success.

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Tom Fanelli: CEO/Co-Founder Convesio

Tom is a founder of Convesio which is next generation of managed WordPress hosting; the first self-healing, autoscaling, platform-as-a-service for creating and managing WordPress sites.

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Raitis Sevelis: Product Manager, Visual Composer

Raitis is a product manager at Visual Composer Website Builder. He has been around WordPress for 10+ years and is an active member of the WordPress community. Before joining Visual Composer, he worked as a freelance UI/UX designer for various digital agencies and world-famous brands like Accenture and Mercedes-Benz.

The story of how we grew and evolved the Nerdery from just a few programmers, to a team of over 500 Product Development specialists doing $85M in annual sales in just 14 years.

We’ll go through how the team evolved over time, how we built our go-to-market strategies, what I’d do different, what I’d do again and more!

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Tom O’Neill: Previously the CEO of The Nerdery

Tom O’Neill was previously the CEO of The Nerdery, a digital consultancy providing custom software development. During Tom’s tenure, he grew The Nerdery from 5 to 500 Nerds with offices across four U.S. cities. Tom has a passion for helping consultancies grow profitably while building strong cultures and teams

After nearly a decade in Managed WordPress, GoDaddy has had quite the ride. In this session, we’ll share the history of our experience – good and bad, what we’ve learned and the investments we’ve made as we look to the future.

We’ll also share where we see the future of Managed WordPress heading and the role GoDaddy is excited to play.

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Chris LaNasa: Senior Director – Global Partners Product Marketing, GoDaddy

Chris has 25 years of technology services experience spanning telecommunications, IOT and Web Presence. His focus has been on launching new disruptive businesses and developing the product strategy,

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Melissa Love: Founder, The Design Space

Melissa is a website designer and brand specialist for small, creative businesses. She is the founder of WordPress theme company, The Design Space, which makes excellent design affordable, and she’s a WordPress nerd who has taught thousands of entrepreneurs how to build their own beautiful websites, through her online membership, The Marketing Fix.