How Finding a Niche Saved My Sanity, And My Agency.

Saying yes to everything can look like growth, right up until your agency starts running you. Soren Jensen from WPJointly will share how narrowing his agency to non-profits helped him escape chaotic projects, unstable income, and endless custom expectations. The lesson is not “pick any niche”; it’s how focus can change sales, delivery, client relationships, and even open the door to product income. If your pipeline feels busy but brittle, this talk gives you a calmer model to steal from.

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Option 1: Check the 2 Connection Buttons (mic/camera) Within the Video Window:

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In the address bar within your browser (Where the link to the page sits. Above this window).

  • Click the microphone or camera icon (on the right-hand side of the address bar).
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Then, refresh the page.

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